These lunches and dinners with Republicans President Obama is having are a shallow, cynical ploy to garner points for crossing the political divide. It is a transparent bit of public relations crisis management, obviously designed to make the White House look convivial with “reasonable” Republicans.

Such meetings need not have been publicized, if substance trumped image, and they clearly could have been held before the sequester disaster. It’s unfortunate that White House communications operatives are sinking to the same level of insincerity as Congress has become so well known for to date.

As a retired public relationships professional, I’m embarrassed to see such amateur and transparent communications tactics taking the place of real substantial political dialog and a sprit of patriotic cooperation between the White House and Congress.